Tiktok Search vs Google Search
40% of Gen Z users prefer using TikTok and Instagram for search over Google Search. So I decided to try it out and searched for ‘places to visit
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4 easily ignored things a brand must consider to enter Web3
Are you looking to get your brand into Web3? Some simple ways include buying NFTs of projects that align with your business or a metaverse
Is this the end of NFT Creator Royalties?
Creator royalties when buying or selling #NFTs is a hot topic currently. It’s been the ‘norm’ but now there’s a big debate around it. The Promise I
Micah Johnson features Aku on TIME Metaverse Cover as NFT
Micah Johnson, a former MLB player turned artist heard a young boy ask this question. That birthed Aku, a character he created on a mission
How to give Sales Discounts without losing
Sales discounts will always come up when trying to close a B2B client, however if not handled well, sales teams run the risk of creating
3 simple steps to make Sales and Digital Marketing teams work better
Sales and Digital Marketing teams struggle to work together for many reasons, but businesses cannot afford to let this continue. If you can’t convert your
Ibukun Onitiju speaking at the Forbes Digital Startup Accelerator
Forbes and Global Startup Ecosystem partnered to create Nigeria’s First Resilience Digital Startup Accelerator program. The free virtual accelerator brought in nearly four thousand applications
11 ways to increase your online sales
These are 11 ways to increase your online sales. Which one can you implement this week for your business? Most of the clients I speak
3 Great Things About Digital Advertising That Makes It Hard to Sell
Digital Marketing and Advertising works1 So why is difficult to successfully sell digital advertising solutions to brands, especially if you are confident of the ROI?
Getting Started With Email Marketing: 4 Useful Tips
Email Marketing is my favourite Digital Marketing Channel. According to Campaign Monitor, 59% of Marketers also say email marketing is their biggest source of ROI.