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Writing

I write about the rules that govern decisions in enterprise environments, the ones that are rarely stated but consistently shape outcomes.

Some pieces are practical. Some are diagnostic. All of them are written from inside the system, not looking at it from outside.

  • Enterprise Sales
  • Digital Media & Storytelling
  • Personal Development
  • AI & Web3
  • Faith
  • Enterprise Sales
  • Digital Media & Storytelling
  • Personal Development
  • AI & Web3
  • Faith
Passion Allocation Theory

Passion Allocation Theory: Forget Finding Your Passion. Try This!

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Trust that works

Trust That Works

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Hiring is Not About Skill. It Is About Risk.

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Ibukun - University of Westminster

Ibukun Onitiju – Guest Lecture at University of Westminster

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Guest Lecture @ Birkbeck, University of London

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No Problem

No Problem

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The peace of knowing you're loved

The Peace of Knowing You’re Loved

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Content as a Sales Enabler: Insights from B2B Leaders

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How to Keep Enterprise Deals Moving: The Buyer Momentum Playbook

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Selling-Proof-How-Credibility-Became-the-New-Currency-in-African-Media-Sales.

Selling Proof: How Credibility Became the New Currency in African Media Sales

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Brand Advertisers: How to write Sponsored Articles that work

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